Creamy cleanser with Cellular HydraBond Technology delivers glowing skin. 
Cleansing Murumuru Seed Butter and Oat soften skin and gently rinse away impurities. Phyto Mucin Blend with Lotus Root Extract and 10% Glycerin acts like a magnet to attract moisture and optimize your skin care routine. Cellular HydraBond Technology with positively-charged Hyaluronic Acid helps retain hydration like a magnet for a glowing skin barrier.

why a magnetic cleanser?
Your skin’s surface carries a natural negative charge, which is one of the challenges in getting active ingredients to cling to the skin. That’s why we formulated Magnetic[+] Afterglow Cleanser with positively-charged Hyaluronic Acid: it acts like a magnet, helping skin to retain moisture more effectively. It also prepares skin for the next steps in your regimen – helping you get more out of your skin care.